Breakfast: Home Breaker

Oct 03, 2008

It might look innocuous to you, and yes it's in keeping with the blurring of what we consider to be 'normal' to do in home and work spaces - but this 'express' cereal is a home breaker. Simply put, it supports the practice of eating at your desk away from the family. And in many ways its a continuation of the decades-long term trend (in the UK at least) of shifting from a cooked breakfast - where the family gathered to eat, to cereals - which supported independent eating times.

For everything that enables time shifting, consequences.

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 United States »  Calabasas Keywords:
 cereal | food | home | social | work