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We Envy You, We Do

Whilst in London I had the pleasure of catching up with two of the development team behind Dopplr - Matt’s Biddulph & Jones (it makes them sound like purveyors of fine leather saddles since 1860, and given the volume of facial hair they were sporting, they certainly look the part). Both exuded that warm glow that comes from knuckling down on something that they believe in, that has the opportunity to make a difference, and which is on track to, well, actually make a difference. For readers who haven’t come across it before Dopplr helps people who travel a lot connect with people they know who also travel a lot, with a reasonable pay-off for minimal effort. (It's free,sign up here).

The service recently introduced a carbon tracking feature that calculates the monthly and yearly footprint, and allows you to share this information with others. To what extent does publishing your carbon footprint change your travel intent?

Why we envy you? Becomes apparent when you first try out the carbon counting feature. More on transparency and the consumption of, say, very personal media here.

Writing from San Francisco | April 9, 2008 | Permalink