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Signing on the Dotted

Attendance of the conference implies consent.

We used to rely on verbal consent during street research under the assumption that obtaining a signature from a stranger would be too invasive. Turns out we were wrong - in our most recent ad-hoc street survey we started collecting signatures with a 100% success rate. BTW - if you're running street research collecting verbal, video or photographic data, acceptance of any form of gift by the participant implies data consent.

Writing from Monterey | March 11, 2007 | Permalink